MFL | My First Lab

My First Lab Branding & Marketing Materials

My First Lab is the dedicated STEM brand of C & A Scientific, designed to engage young scientists and educators with high-quality science products. As one of the key brands I helped maintain and develop, My First Lab required a cohesive visual identity that balanced bright, engaging colors with clean, digestible product information.

I created a range of branded materials, including fact sheets, product sheets, business cards for the sales team, and informational postcards. The design approach leveraged vibrant colors and playful yet structured layouts to appeal to a younger audience while ensuring key product details remained clear and easy to understand. By merging education with approachable design, these materials effectively communicated the brand’s mission while maintaining a strong connection to C & A Scientific’s overarching identity.